Busan is a picturesque oceanside city in the southeast corner of the Korean Peninsula, the 2nd largest city in Korea after Seoul with a population of over 3.5 million and home of the nation’s largest and busiest port. What was once a relatively quaint seaside town underwent rapid development during the 20th-Century and transformed into a highly advanced metropolitan by the later part of the century. Beautiful beaches and scenic mountains blend in seamlessly with a modern cityscape, crowned by the hypermodernism of Marine City’s towering apartment blocks along the seaside.
The people of Busan have a strong sense of local identity, especially compared to other cities, and tend to express their civic pride through their strong local dialect and undying love for their hometown Lotte Giants baseball team. Because of the city’s proximity to the sea, seafood is one of Busan’s specialties, whether raw, boiled, or grilled. One of the best places to get fresh seafood for incredibly reasonable prices is Gijang Market, which is famous nationwide and attracts tons of customers everyday. Dweji Gukbap, or pork rice soup, is another famous local dish that’s delicious yet easy on the wallet.
Come summertime, tourists from around the nation descend on Busan to enjoy its many beaches, such as Haeundae, Gwangalli, and Songjeong. The city also hosts the annual Busan International Film Festival, the largest film festival in Korea and one of the most famous in all of Asia, every October. There are plenty of sites to visit around the city, such as the Haedong Yonggung Temple, one of only a few seaside temples in Korea, Taejongdae, scenic seaside cliffs on the southernmost edge of the city, Gamcheon Culture Village, a quaint mountainside neighborhood with murals adorning the sides of its old houses, and Centum City, one of Busan’s premier shopping districts.
Ganghwa Island Cultural Tour, Pyeonghwa Observatory, Luge Ride
Gangnam Attractions Combo 2 - COEX, Legend Sports Heroes, City Tour Bus
News & Events
Korea International Art Fair (KIAF)
Starfield COEX Mall
The Korea International Art Fair is the leading art market in Korea where acclaimed galleries from all over the world are carefully selected to present their best contemporary artworks. It is an art fair that not only brings the Korean art scene together but also gathers Asia's major collectors and art officials in one place. If you enjoy art and museums this is definitely the place to be!
Special Event: Discover Seoul Pass 24H BTS Edition
Discover Seoul Pass
Calling all ARMYS! If you're a BTS fan then this exclusive Seoul Pass BTS Edition is a must-have for you. With the all-in-one Discover Seoul pass you can visit 64 must see sites in Seoul for free! Spend the day exploring the city with your BTS themed pass. You will also receive a limited edition BTS photo postcard and tourist map (until sold out). T Money transportation function is not available for the BTS Edition The BTS Edition Seoul Pass is only available with a 24 hour option. You can pre-order from March 15th, until sold out. Promotion may end without prior notice.
COEX Food Week
Starfield COEX Mall
November 20th - 23rd Where: COEX Mall Foodies get your utensils ready becuase Coex Food Week is coming up! One of the most anticipated international exhibitions in Seoul, this event showcases cultivated food products, prepared food products, food and beverages, food processing, baking, kitchen utensils and much more! Not only can you go eat lots of international foods but you can also learn about the food industry and how food is prepared all over the world. Both tasty and educational this event is a must for all food lovers!