Classic Clothing Market in Dongdaemun

Pyeonghwa Market


Pyeonghwa Market is one of Dongdaemun's most historic marketplaces with a very complicated history. It sprouted up in 1953 when North Korean refugees gathered in this area to sell clothes made from US army uniforms. It soon morphed into the backbone of Korea’s textile industry, housing an incredible number of sweatshops that were crucial to the development of Korea’s economy, and was the site of one of Korea’s most tragic political incidents when labor activist and worker Jeon Tae-il committed self-immolation in protest of poor working conditions. As Korea’s economy began to prosper, Pyeonghwa Market transformed into a shopping complex, with not only retail shops but custom order clothing outlets as well. 


It's not the trendiest place though. Pyeonghwa Market caters to an older crowd which is reflected in the types of clothes these stalls stock. However, that doesn't mean there aren't interesting pieces to be found. Young fashionistas can be spotted amongst the older clientele looking for something unique that will make them truly stand out. Hip foreign tourists also drop by here to do some shopping, including famous Austrian rapper Yung Hurn during his visit to Seoul in 2016. It's an incredibly long building that spans an entire city block and feels a bit cramped but is nevertheless an exciting place to explore and shop. But be warned, the shopkeepers generally can't speak English, so it's best to bring a Korean buddy along with you if your Korean isn't up to par. 


Company NamePyeonghwa Market (평화시장)
Category Shopping
Opening Hours22:00 - 18:00 (Next Day)

274 Cheonggyecheon-ro, Jung-gu, Seoul, South Korea 274

Take Lines 1 or 4 to Dongdaemun Station and go out Exit 8. -> Walk straight and cross the Cheongyecheon. Pyeonghwa Clothing Market will be on your right-hand side.

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