Myeongdong is one of the most iconic, most visited, most loved, and busiest spots in the city of Seoul.
A representative shopping district of the country, you'll be within steps of every major brand that you've ever seen or heard of in Korea, making it a popular choice among tourists.
As well as individual stores, the area has major department stores, Lotte and Shinsegae, and other major malls including Lotte Young Plaza, Migliore, Noon Square and M Plaza.
Because the area offers so much, many spend extended hours all day there, browsing, shopping, and eating unique delicious street food. The street food has to be one of my favorite parts of the Myeongdong experience. Around 5 years ago, the street food mainly sold the same classic Korean street food: ddokbokki, dalkgochi, odaeng, bbobki, but in recent years the variety has grown to include uniquely internationally influenced street food to the delight of many! This may say something about the rise in Myeongdong's purpose as a tourist destination as well as the rise of foreigners living in Seoul.
The street food also makes Myeongdong an enjoyable place to visit alone! Just make sure you remember cash!
Here are some foods you'll be able to spot & try on your visit!
It makes sense it would be worth the high costs of rent as Myeongdong has a floating population of 2 million visitors per day. This being said, I would personally recommend visiting the area during the weekdays if possible, as it gets very very crowded on weekends.
The area has become very foreigner friendly, with many of the workers now speaking English, Chinese, and Japanese, particularly in the popular for tourists, local Korean cosmetics stores.
In shopping for clothing and accessories, you'll find local retailers, boutiques, and vendors on the side alleys selling at competitive prices.
Street stalls and carts sell a huge colorful variety of cheap socks, sunglasses, leggings, stockings, iPhone cases, sweatshirts, key chains, and more.
The largest cluster of global brands are all to be found in Myeongdong also including Gap, 2 H&Ms, 2 Zaras, Forever 21, Nike, Adidas.
It's a must-see spot for first time visitors, to participate in hightened shopping culture of Korea.
Address : 1-1 Namsandong 1(il)-ga, Jung-gu, Seoul, South Korea
Seoul-si > All Area
Myeong-dong Station (Seoul Subway Line 4), Exit 5, 6, 7, or 8.
Euljiro Il-ga Station (Seoul Subway Line 2), Exit 5.